Friday, May 20, 2011

JUST HOW BAD DO YOU REALLY WANT IT?

Model: Sandley Jonathas
Model:  Sandley Jonathas
This blog was originally going to be titled: “Sabotage Yourself, Not Me!” and as I thought about it, I realized that it may seem like a regurgitation of my previous blog (Self Sabotage - What Models Do Best http://dallasjlogan.blogspot.com/2010/07/self-sabotage-what-models-do-best.html), and in some ways it is, but now it’s coming from a different point of view.

I don’t like to do a lot of testing of models. Firstly, it doesn’t make me any true money, most often it usually isn’t anything I am going to use in my book and lastly, when doing test, as a photographer you don’t have complete control over the shoot.

Let me repeat that again. As a photographer, you don’t have complete control over the shoot.

An agency would hit me up and they will tell me what they need for a model. I comply. If I am inspired by the model, sometimes I may push their limitations and boundaries, because you see, if this is a business you REALLY want to get into, just how bad do you really want it? Most often if I can get the model to come out of themselves and push them out of their comfort zone, the agency is ultimately pleased.

When you live in a fashion capital like New York, or Paris, or London, or Japan and you are a model from some rural part of the world, you have to realize that when you come to these places it is a different ballgame when it comes to modeling. Things you may have done in let’s say Memphis or Michigan or even Philadelphia may be considered “hot” in those locations won’t hold a candle to what is happening in the real world of modeling.

A lot of would be hopefuls make the trip to the Big Apple in hopes of becoming a star and quickly realize that the thing that may have made them “hot” in their hometown means nothing to us in the big cities. There isn’t too much we haven’t seen, done or experience, so when you bring your closed minded, hillbilly ways to us to try to mold you, you allow your upbrining and beliefs to hold you back.

Let me repeat that again. You allow your upbringing and beliefs to hold you back.

So you go into a photoshoot and the well known, well established photographer says get naked, you, the model panic and reluctantly get undress. The well known, well established photographer tries to photograph you, you come across stiff, scared, nervous (for whatever preconceived reasons you may have). If you are lucky, you produce some stellar images (again, IF you are lucky). They are beautiful, they are tasteful, they blow away anything you ever shot before, and guess what you do with them? Nothing. Because you are afraid of the backlash of friends, families and loved ones (please read: Who Are You Modeling For? http://dallasjlogan.blogspot.com/2010/09/who-are-you-modeling-for.html).

So we the photographer know our job and knows what it takes to get you where you need to go, but now we can’t. Why? Because YOU are afraid to go there. Well here is a dose of reality: the next model WILL go there. The next model WILL take the necessary steps to do what needs to be done. The next model could care less what their friends, families and loved one thinks. The next model WILL book the campaign but guess what you will get?

A bus ride back to Bubblefuck USA.

Think about it.

Thursday, May 5, 2011

HOW’S THAT PHOTOGRAPHY THING COMING ALONG?

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Naoumie Ekiko of Q Models

A beautiful aspiring model said to me last night “Well I am going to give this modeling thing a chance...” I had to stop him immediately. No matter what you do in life, in order to be successful, you have to give it 150% or nothing at all. It is just that simple. I don’t care if you are a model, a surgeon, or a Navy SEAL. No one can take your passion away from you and no one can make it more important than you. Remember that.

For those people who are not in the arts (be it dance, music, painting, etc.), they don’t truly understand what it is to have a driving artistic passion. They look at what we do as hobbies, or something to do to pass the time, or better yet… A phase.

It is usually met with the question of “How is that [FILL IN THE BLANK] thing coming along?” I have to give pause to such a question, because if you actually THINK about it, it really is an insult. Do you go to a doctor and say “how is that medical thing coming along?” Do you go to a lawyer and say “how is that lawyer thing coming along?” Do you go to a married person and say “how is that marriage thing coming along?” Of course not.  So why do you belittle what we do and reduce it to a “thing”? Is it the monetary aspect? If I made the salary of Bruce Weber or Steven Meisel and had billboards at the Crossroads of the World, would that make me more legit?

When I first embarked SERIOUSLY into photography, I got that question a lot and at first it didn’t bother me. I guess in their eyes, what I was doing was a hobby or side hustle. But as I proceeded to bust my ass with sleepless nights and endless hours of technical study. Learning to understand focal planes, memorizing mathematical equations that resulted in Fstops or understanding the science of light, I realized very quickly that this was not a “thing” that I was doing. It was a serious, unadulterated craft that I was partaking in and I won’t let anyone take that away from me.

I remember something that my mother said when I was a teenager. “Be the best that you can possibly be, and never be ashamed.” I walk with that quote in my heart and little did she know, she planted a seed of personal excellence in my heart. Anything I decided to do in my life I did it to its fullest. When I sang, I practiced a minimum of 4 hours a day. Due to that intense training, I received a full scholarship for college and traveled the world. When I decided to become a personal trainer (yes, believe it or not), I took it to the level of Master Trainer, when I decided to pick up the camera, I decided to be the best that I could possibly be (and I am still on that journey).

If you know anyone in the arts (be it your child, loved one or friend), encourage their gifts. Never doubt their talents or ability. It can make the difference between a John Doe and a Michael Jordan.

If you’re a model, pose like Kate Moss and walk like Naomi Campbell. 
If you’re a singer, be sure to make God cry and the angels weep.
If you're an actor, deliver your lines like Lawrence Olivier and light up the screen like Elizabeth Taylor. 
If you're a dancer, glide like Gene Kelly and moonwalk like Michael Jackson. 
If you’re an artist, paint like DaVinci, and sculpt like Michaelangelo
If you’re a photographer, shoot like Avedon, and light like the sun.

But above all else. Never let ANYONE reduce your passion to a “thing.”

Think about it.

Tuesday, May 3, 2011

THANK YOU FOR MY BIRTHDAY

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The Special Greeting That Went out on Facebook

Hey everyone.  It took me a moment to gather my thoughts when it came to writing this blog, so forgive me if you find it long or boring or long overdue. 

A wise person once said, “if you want to know someone, meet their friends.” It has been a mantra that I’ve stuck by my entire adult life.

I know a lot of people. When I say a lot, I mean hundreds (possibly thousands), however, I have very very few true friends. In my cultivation of friends and loved ones, I have been blessed by God to have amazing and wonderful people in my inner group and because of them, I feel complete. Because of my completion through these people, I never desired material things to bring me happiness. An iPad would be nice, don’t get me wrong, but a call from a friend to say “I love you” is far more valuable.

The reason for this blog is simple.  I want to thank the people in my life that made my 45th (ugh) birthday the most amazing one I have ever had. To give you a little background on me, I have never really REALLY been fond of my birthday. When my family moved to New York in 1980, my father passed away the day before my 14th birthday due to the over consumption of alcohol. It was a VERY devastating time for me. We were new to New York, I had little to no friends and no one to turn to. In a time where entering my teenage years, a male (especially one of color) needs a positive male role model in their life was suddenly gone and I was then had to grow up and become a man. My father was my best friend, confidant, rock and shoulder. When he was removed from my life, I was never the same (for years). He gave me my first life’s lesson: we all will die one day. And because of that lesson, I no longer fear death. It is beyond our control.

Therefore, my birthday was never a truly joyous occasion for me. In my twenties I had my first surprise birthday party and I met that with reluctance (much apologies to the people involved with that [Kare Alford and Daryl Goodwin]) and throughout the years, my friends have learned that when it was Dallas’ birthday, don’t make a big deal. It is just another Tuesday or Wednesday, or whatever day it may have fallen on in a particular year. Because they loved me, they honored it. And because of their love, I never thought the need or want for anything. I was complete.

I have always been the solid foundation in all my friends’ lives. If anything was ever needed, they know that they can always call on me, and if I couldn’t do whatever was needed, I made it a point to make sure I can find someone, somewhere to get it done. However, when the roles were reversed, I often shunned the offers. I always took the stance of I can do this myself.

One day a friend of mine wanted to do something for me, I turned him down, he replied with tears in his eyes (and I will never forget): “you are the only person I know that can make someone feel bad when they want to do something nice for you.” It hurt me to my heart, and from that point onward, I never did that again.

So now that you have an understanding of my sick and twisted pysche, let’s fast forward to my actual birthday, which fell on a Wednesday in the year of 2011. It was the first time that I actually told myself I was not going to work. So I moved away from the camera, the Wacom tablet and from the computer and just decided to enjoy the day. It was a gorgeous day for April in New York (which was the birthday gift from Mother Nature).

As I am relishing in my day off feeling naughty, I hear a song linger through the apartment I share with my best friend, Butch Johnson.

“Thank you for being a friend,
Traveled down the road and back again
your heart is true you're a pal and a confidant
And if you threw a party
Invited everyone you knew
You would see, the biggest gift would be from me
and the card attached would say,
Thank you for being a friend.” (For those of you who don't know, it's the theme song to "Golden Girls")

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The Results of That Special Greeting

As Butch entered into my room, in his arm was a wicker basket overflowing with birthday cards from around the globe. My good friend and business partner, Michael Maddox (with his magical team of supermodel helpers) commandeered Facebook and made my birthday one that I will never forget.

I received cards from as far as France and Japan, well wishes from everyone and anyone on Facebook as well as birthday video greetings. The moment was so overwhelming that I had to take a moment and thank God for the people in my life and I actually took another moment to cry.

I am not a person who likes a lot of fanfare and I personally will never know HOW they pulled it off (now as I write this blog, I NOW know why I didn’t get any mail two weeks prior to my birthday). Cards came for almost two weeks after, which is why it took me so long to write this blog (I wanted to make sure I said thank you to EVERYONE).

I want to thank:

Michael Maddox (for everything!)
Ursula M. Alberto
Cristian Alexander
Vince Allen
Sanba-Naudin Babacar (all the way from France)
Zion Babb
Jayce Baron
Brian Baskins
Adi Batista
Charlotte Berry (thank you for a great lunch!)
Tonya Blowe
Mark Bower
Chris Bowie
John Brathwaite
Catherine Brown
Ella Brown
Jeff Brown
Jeremy Brown
Jordan Brown
Noah Brown
Donna Buch
Michael J. Butler
Kevin Calloway
Michael Calloway
Brendon Campbell
White Cedar (all the way from the west coast of Canada)
Kaila Charice
Kelleen Lim Chea
Pearl Chin (there is nothing like You and Haru!!!)
Iris Colburn
Stephen Cole
Lloyd Cook
DeAngelo Davis
Tina Davis
Rick Day
Cassie Dee
Sheree Devereaux
Destinee Dickerson
Melvin Diggs
Robert Dowdy
Isaisah Duckson
Lauren Dundee
Brown Family
Barbie Flores
Shae Fontaine
Terrel Fraser
FaceBook Friends
Philip Gadsden
Leo Gallo
Mother Gallo
Armond D. Goodin
“Hercules” Lamar Gordon
Rick Gore
Courtney Grant
Chris Gray (Kobe!!!!)
Cottrell Guidry (to my fellow James Baldwin fan, thank you!)
Amber Guzman
Joseph Hall
Nick Hamilton
Rich Hardt
Petra Hayek
Gretchen Hemmi (for the delicious hand delivered carrot cake)
Lendl Henderson
Justin Ceasar Hingleton (beautiful basket!)
JoAnne Hoffman
Remy Hou
Broderick Hunter (please, don't sing... just model)
Stephanie Morris Hunter
Cuffy Johnson
Butch Johnson (for suffering through it)
Tim Johnson
Willie Johnson III
Ebony Jointer (from Tokyo, Japan)
Sherian Jones
Steph Jones (loved the video!  You have a great voice!)
Claudia Jordan
Greg Konop
Russel Krus
Shelby Lackey
Jae Lamar
Nathanial Lamar
Seth London
Brandon Lucas
Manderson (of Austin Texas)
Maretini Manumalo
Goldin Martinez
Autumn McCauley
Dwight McMillian
Erica Mitte (and company)
Caroline Monteverdi
Michael Moore
Ne’Kandra Muhammed
Yusuf Myers (what a way to end the night MOJITOS!)
Eric Nagle
Megan Newberry
Morris Nuamah
Alva Page
Billy Payne
Spencer Phillips
Zenith Pimental
Esquire Quarterman
Ajaya Ram
Max Reed (the first card delivered!!!!)
Arlene Rewti
Brandon Rice
Tim Ricks
Dennis Robinson
Daniel Rogers
Mamadou Sall
Sergio Sanders
Kristine Scott
Justin Shaw
Ursula Sumler
Jimi Sweet
Dushawn Tapper
Brandon Thomas (A shout out to the most hilarious video!!!)
Nicole Thompson
Jaimes Timas
Retta Timmons (AKA NextLevel)
Cherise Trahan
Marcus Turner (I LOVE my cereal!!!!)
Carlene & Tyone (Thai)
Agu Ukaogo
Alexis Upton
Carla Walker
Andre Washington (God, if I could sing like you)
Elijah Wells (you better SING!)
Sharon White
Maria Whitjett
Ryan Wills
B.J. Williams
Ronald Williams
D’Angelo Wilson
Zack Yanni
Marlon Yates
Jennifer (of Medford Oregon)
Residents of 819 Hoffman Avenue

For anyone I could’ve possibly left out, please accept my apologies. It’s been a little overwhelming. Thank you for making my birthday a very special one.

Until next time…

Wednesday, April 13, 2011

YEAR FIVE: THE YEAR OF THE LIGHT


Happy Anniversary to me. 

Yes, I am now embarking on year five of my career. Who would believe it? My anniversary always creeps up on me and how I remember is when I am about to do my taxes (yeah, I am one of those always rushing to the post office on the 15th trying to make the deadline). That’s how artists are.

But some other things have come to my attention as well over the past five years:
  • I haven’t been in a serious relationship in the past five years
  • I’ve let my body go to pot in the past five years (believe it or not, I used to look a lot like the models I shoot).
  • I’ve been financially struggling for the past five years (every dime I have ever made went back into my artistry in forms of studio rent, insurance, lights, cameras, retouching tablets, lenses, portfolios, prints, frames, modifiers, lunch dates, retouching lessons, computers, rams and the list goes on)
  • I haven’t had a real vacation in the past five years
And guess what? I don’t regret any of it.

But some amazing things have happened as well:
  • My lighting seminar “Light Is Light” is making some noise (I am being asked to take the show on the road)
  • My first lighting book is complete and in the works for creating a DVD tutorial
  • About to appear on some major television shows.
  • Shot more campaigns (in hair, beauty and fashion)
  • My name and photography are now recognizable from coast to coast and in Europe
So, yeah, I have to admit making some major sacrifices in my life for my art has gotten me where I am today. Am I appearing on billboards at the Crossroads of the World? Not yet, but I feel deep down inside that yes, one day it will. Just wait and see.

But the most important thing that has occurred in this journey that has struck a nerve is this: my ability to transform lives. I’ve shown models their true beauty even when they didn’t see it. I’ve inspired photographers to better their crafts. I’ve even help launch careers in some of the unlikeliest of people. You never know who you touch with your artistry and when I get an email from some unknown person saying: “Your work has inspired me, one day I want to be like you.” That makes me feel good inside. That I can take a photograph that will move someone so much that they want to be just like me, like I want to be just like Herb Ritts, or Bruce Weber, or Richard Avedon.

All the long, laborious nights of staying up late studying photographs. All the trips to the museums to see how the Renaissance masters painted with light. All the times I would walk the streets of New York and wonder just how God’s light affected my vision. I wouldn’t change it for anything in the world.

Today my passion for this art is as strong as it was since I began this mission.

I want to thank you all of you who believe in me. I vow to never let you down.

I want to thank the models that seek me out.

I want to thank the designers that allow me to bring their creations to life.

I want to thank the art buyers that push to use me.

I want to thank the art directors that marvel at my light.

I want to thank the creative directors that push me out of my comfort zone.

I want to thank my core group, because without you, there is no me.

I want to thank the haters, because you let me know just how well I am doing.

Let’s see what we can do in the next five years.

Remember... Light Is Light

P.S.  Happy Birthday Shae Fontaine (http://www.shaefontaine.com/)

Wednesday, April 6, 2011

DON'T SHOOT WITH ME

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Yasmine Lewis

There I said it. And yeah, I mean it. Don’t shoot with me (or any other photographer for that matter). If you hire a photographer there should a reason. We are in the customer service business. It is our job to produce a photographic product for you. If we don’t do our job (or can’t do our job), don’t shoot with us.

In my history of dealing with models, I am seeing an alarming trend. Models shooting indiscriminately with just anyone and everyone, for no apparent reason, just to gather photos and bragging rights. Why? Just so you can say, “I shot with Dallas.” And then what?

Nothing.

Then there is a problem. Being a model, there is really only one reason you should be shooting with a photographer. Because it needs to get you somewhere. Because it needs to get you into a door that was previously closed to you. Because it needs to assist you in booking a job that wasn’t available before. Because it needs to get you in the public’s eye in a way the public has never seen you.

But what do YOU do? Take "hot ass" photos that you post on FaceBook to get accolades or use it to get dates. Or better yet, you shoot with substandard photographers that produce garbage images. Or even better still, you shoot with a photographer that shows you no love. If you approach a photographer and they aren’t excited about shooting with you, LEAVE THEM ALONE. Because they have no interest in working with you, it will show in the work. You WANT a photographer to be excited about shooting you, just as much as you are excited about shooting with them. It shouldn’t always be about the money, there should also be some sort of love involved. But you shoot anyway, and if you’re lucky, you get some hot photos, but did the photo do its job? No? Then guess what? The photographer didn’t do their job.

When models approach me about work, my first question is always: “how did you find out about me?” The usual answer is: “I’ve seen your work/I’ve been following you for years/You shot a friend of mine.”

The second question is always more telling. “Why do you want to shoot with me?” The answer to this question is paramount, because it will immediately determine if we are going to work together. If you come to me and say: “because I think your work is hot!” Most likely we won’t be working together. Thank you for the compliment, but no. Why? Because you are taking an opportunity to advance your career and you are approaching it in a very cavalier fashion. You are hiring me for a job. That means I have to produce something that is going to work for you. I approach your photo shoot just like I would approach any other paying job. We map out a course of action in order to give you what you need. You need beauty shots in your book, let’s do beauty. You need editorial fashion in your book, let’s do fashion. You need body photos, let’s do body. These are the reasons why photographers ask you what is your book lacking (or better yet, we ask to see your book). We want to give you what you need. Anyone can take a hot photo (New York is filled with some of the greatest photographers in the world). But if we take that hot ass photo, and it doesn’t do its job, it’s really not a hot ass photo. Do you see where this is going?

Understand the business for what it is worth and understand YOUR worth as it pertains to the business. We can shoot all day long everyday, and I can continue to take your money. I can continue to give you photographs, but they have to do their job.

Remember… They have to do their job.

Think about it.

Wednesday, March 9, 2011

SO YOU WANT TO BE A SUCCESSFUL MODEL? THEN WHY DON’T YOU LISTEN?

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Tatsiana
Fenton Moon Media

Hello, dear readers. Here I am in the month of March, writing yet another blog. I was feeling kind of bad when I realized that I didn’t write a blog until we were in the third month of the new year, however, when I went back over the previous year, it was the same thing. I didn’t start gaining speed until March. I guess because I’ve been so busy with work (again, thank God), but also if you’ve been following the winter in New York, it’s been absolutely horrible.

The reason for this blog is I’ve been coming across a lot of models (both male and female) who have been asking me for advice with regards to their careers, and even though I am flattered, I have to let you people know something: I am not a modeling agency. I am a professional photographer with a career of my own to manage, therefore, I really don’t have the time to follow you and your career. When I DO decide to help a model, it is usually one reason why. They listen. It’s just that simple – hence the title of this blog.

When I decide to work with a model, it is because I see potential in them. I see beauty in them. I see grace in them. I refuse to work with stuck up models, arrogant models, untalented models or wannabe models. The model that is the absolute WORSE to work with is the model that does not listen. When I (or anyone in the profession that are able to help you, are wise, or can get you  - as you like to say “put on”) you should take that valuable advice and run with it. I have two colleagues that come to mind when it comes to getting a wealth of information regarding the modeling business. That’s Karen Lee (http://www.karenleegroup.com/) (formerly the director of scouting for Elite Models) and Michael Maddox (http://www.dearmichaelmaddox.com/ and http://www.michaelmaddoxseminars.com/). Right there before you is a wealth of information. Most times when models approach me, I refer them to their websites. The owners of these sites have been in the modeling industry for well over 20 years. They knows the ins and outs of the industry, the whys the wherefores, what to do, and what NOT to do. If Michael Maddox was to say “stand in the middle of Times Square at 12 noon and spin three times” you better to do it and don’t ask why.

But you know what I get when I tell models to go check it out. They go to these websites, but it gets to a point that you have to actually sign on and join (for a small fee). That means you have to pay. Guess what? They don’t want to. They expect the information to be handed to them on a silver platter. In the age of instant information and instant gratification, they feel they shouldn’t have to pay. These are the same models that think they shouldn’t have to pay for a photoshoot as well. But think about it: for the price of a decent lunch, you can have a wealth of information placed before and even ability to speak to the them personally.  Isn’t that worth its weight in gold? To think that if they could bestow a few pearls of wisdom upon you, that you can possibly get into an agency, possibly get to the next level and possibly get put on? Why won’t you do it?

Because you don’t want to listen. Therefore, since you don’t want to listen why should they waste their time with a model that doesn’t heed the advice given to them.

The reason why there's a Marcus Hill, Marlon Yates, Steph Jones, BJ Williams, Brandon Thomas, Anthony Gallo, and Mehcad Brooks, because they listen. Michael Maddox started these boys along with numerous others, and together they’ve created an undeniable team of success. Thinking that you know everything when you really don’t gives you a losing result every single time. I always likend Michael Maddox to Anna Wintour (the Editor-in-Chief of Vogue Magazine). She shakes and bakes Vogue. People may not like her that much, but she gets the results of success. Personally, I would rather listen to someone who knows the business rather than pay exorbitant amounts of money running all over the place and listening to people who can’t do anything for me, in all honesty you're not getting anywhere or gaining anything. Then what happens? You get angry with the world because YOU didn’t listen, or YOU didn’t follow the path to guaranteed success. There is an old saying that goes “the grass is always greener on the other side”.  Be careful of the other side. The roots of that grass may be weak. Listening, patience and persistence will give you a win-win outcome every single time.

So if I tell you to lose weight, then lose it. If I tell you to cut your hair because it will make you more marketable, then cut it. If I tell you that you are NOT a “high-fashion” model that you will be better as a “commercial” model, take heed.  If I tell you that a particular photographer is not suitable for your book, I am not hating on that photographer, I am telling you what you need to do to advance your career.

I gain NOTHING by telling you the truth. I gain NOTHING out of bestowing knowledge on you. I gain NOTHING out of giving you my industry “hook ups”. That’s all for you and to help you launch your career.

I have a proven track record for the work that I’ve produced for models (ask any one of the many models I helped get signed). If you let me do my job, you will get signed. If you do your job, you will get signed. If you listen, guess what? You will get signed.

The rest is up to you. So if you’re serious… REALLY REALLY serious… Then LISTEN.

Wednesday, March 2, 2011

SHUT UP AND LET YOUR WORK SPEAK FOR ITSELF

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Billy Payne




Credit:  Photographer Daniel Serrette via hodginsphotography

Wow. Look at the date (March 2, 2011). This is my first official blog of 2011. Sooooooooooooo Happy New Year, Happy Valentine's Day, Happy President's Day and Happy Ground Hog's Day.  I can’t even BEGIN to explain why I haven’t been writing. I apologize for not writing sooner (yeah, yeah, yeah, you’ve heard THAT before). I’ve been busy with shooting (thank, God), building my brand (finally realizing what I need to do to make that happen), upgrading equipment (new studio lights are on their way) and promoting my lighting seminar (http://www.lightislight.com/). So dear readers, I want you to know that even though I haven’t been writing, I’ve been busy plugging away making things happen for me (and others) behind the scenes.

I will do a re-cap of what’s been going on in the past few months and when time allows address each one of these topics in their own blog.

Let’s see. I FINALLY met the wonderful and illustrious Michael Maddox face to face and we had a modeling seminar (that will definitely be a blog).  He was so much fun.

I was introduced to a new and talented designer by the name of Vaughn Jereaux Adams (http://www.vaughnjereaux.com/) and did some shooting of his women’s line.

The shoot for Adha Zelma called “Autumn” (http://www.adhazelma.com/) was met with rave reviews.

I was featured in article in Style-ology Magazine and finally my long awaited and much anticipated editorial with the wonderful and talented designer/stylist Robert Durant for Bleu Magazine finally on the shelves at various bookstores and newsstands (http://www.robertdurant.com/).

I was approached by the African-American painting phenom Kihende Wiley (http://www.kihendewiley.com/) to be his lighting technician and photographer for some upcoming art projects. (Let's see what our agents have to say). 

And lastly, what I am known to do, I shot a few models and changed their lives.

But back to the topic at hand. When I write a blog, it usually pertains to the fashion and modeling industry as a whole, however, anything that is discussed here can be used in any walk of life. Just change the occupations and some of the anecdotes to suit your particular lifestyle and voilá, you have your own life altering epiphany right before your very eyes.

The reason for this blog was a person asked me most recently “do you consider yourself a talented photographer or a skillful photographer?” I didn’t have to give it much thought. My answer immediately was “skillful.” That prompted the next question: "How so?"

There are a lot of talented photographers out here. With the advent of digital photography, the learning curve has dropped into the toilet and almost anyone can pick up a camera kit at your local Wal-Mart and start snapping away. If a person takes 10,000 photographs, its inevitable they will eventually take a nice picture. I will venture to say they may even take a good one. They may go on to take several good pictures. It does take a certain amount of talent to produce a good image every now and then and most photographers when starting out (if they know what they are doing) have some sort of talent, passion and drive, hence the reason for this blog.

So where does the skill part come in? The hours upon hours upon hours of perfecting my craft, the endless sleepless nights of understanding just where to put a particular strobe to achieve an effect that I want. To understand the precise moment of the sun rise or sun set and how it glints in a subject’s eye. To figure out and master the most exact ratio where the blending of flash and ambient light comes together to produce a stellar and dramatic image. To understand that if I stand just right at a particular point in the room, I can look at a model and see just how the light is going to flicker in his or her eye to create an image the will make the viewer heart skip a beat. That all takes a level of skill. You will only get so far on your talent. You need consistency and wherewithal to get the job done time after time and that can only be done with skill. And lastly, knowing enough to never have to talk about just how good you are, because honestly, your work should speak for itself.

As I said earlier in this blog a lot of people are buying cameras, lighting equipment, building a website and setting up shop. They are charging unsuspected and gullible models fees at a time when they should really be learning their craft. The unsuspecting models think that they are getting quality images from a skillful photographer, because they don’t know any better. But when you hear from someone (usually the horse’s mouth) about how FABULOUS they are, you tend to buy into the hype.

It’s bothersome and even hurtful for those of us who have made this an actual livelihood of producing consistent, quality images. We put in the time, the effort, the love, the passion, the hours and the money. When we set a particular rate it is because we have proven track records. If a model comes to me and says “I need photographic images that will help me get signed.” I know what to produce for them time and time again. If a client comes to me and says “I want to shoot like a Revlon campaign” they need not say more, I know what to give them. When a person says “I need actor’s headshots not model’s headshots” I know EXACTLY

It took me almost three years of studying and learning my craft before I even thought I was worthy enough to start charging for my services. It takes a lot more than just pointing your camera at a model and clicking away before you could (or should) call yourself a professional photographer. I’ve seen countless “newbies” come on to the scene and say “Yes, I am just as good as Dallas and I don’t charge as much.” Oh yeah? I have YET to say I can shoot like any of my peers or contemporaries (which I am constantly compared to other photographers – I get that), but I am not going to brag I am just as good or better than the next guy. You came to me for a product, either you’re going to like me or you’re not. You’re going to pay my rate or you won’t, but I will not have to brag about my work. I am at a point of my career, I don’t have to.

So to all you so-called photographers: Learn your craft. Master your artistry. Stop bragging. Get to a place where you are producing quality images (time and time and time again). Stop taking money from unsuspecting models and producing substandard work.

So, shut the fuck up and let your work speak for itself.